Behind the Scenes with the Dr Pepper Snapple Group #DPSBalance

drp2Aaron loves Dr Pepper.  It’s his soda of choice, and what he orders when we eat out.  So when given the chance to learn more about the company behind Dr Pepper, I figured why not?

I was surprised to learn just how many beverages the Dr Pepper Snapple Group encompasses.  They are the people behind more than 50 brands of carbonated soft drinks, teas, juices, mixers and other premium beverages.  Some of these came as a surprise to me- including Stewart’s, Yoo-hoo, Orangina and so many more.

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Out of their 14 biggest brands, 13 are #1 or #2 in their respective category!

With so many popular brands under one roof, they know that what they do and stand for has an effect on their consumers.  They take that responsibility very seriously, and as a result, have done many things.  They:

  • voluntarily removed full-calorie drinks from schools, which reduced the calories in beverage shipments to schools by more than 90%.
  • put calorie counts on the fronts of all beverage containers.
  • support local and national programs that encourage active lifestyles and fitness.
  • make their products in a responsible and environmentally friendly way.
  • are testing a naturally sweetened line of soft drinks, and continue exploring new options with sweeteners as consumer needs evolve.

The Dr Pepper Snapple Group has two goals for 2015.

  1. CALORIES IN: Half of all innovation projects focused on reducing calories, smaller portions and improved nutrition.
  2. CALORIES OUT: Support local and/or national programs encouraging active lifestyles.

Seems simple enough right?  Well, maybe not.  They plan to reduce the calories consumed in beverages by 20% over the next 10 years by focusing on smaller package sizes, innovation, marketing and distribution of low-and no-calorie beverages.  They also participate in Mixify- where they talk to teens about the importance of balancing what they drink and eat with what they do.  Between those and the removal of full calorie drinks from school and calorie counts on the front of the containers, they’ve got the CALORIES IN part rolling.

For the CALORIES OUT portion of their goals, they are focusing on commitment to active play.  Through their research, they’ve learned that only 20% of children live near a park!  Kids are increasingly time-crunched, resulting in less free time, and therefore  two-thirds of kids get less than an hour of play a day.  Add in the fact that recreational time is increasingly spent on devices (Kids 8-18 spend an average of 7.5 hours per day on media) and combine it with the poor eating/drinking habits, and it’s no surprise that obesity rates have tripled.

drp1You may be wondering what exactly a beverage company can do about that, aside from what I’ve already mentioned about lowering calories and whatnot- well they launched Let’s Play a few years ago to provide the tools, spaces and inspiration to make play a daily priority.  In 2001, Let’s Play began with a $15 million three year partnership to build or improve 2,000 playgrounds with KaBOOM!, a national non-profit dedicated promoting active play.  And this year, they’ve extended their partnership through 2016 with another $10 million!  Additionally, they made a $1 million commitment to Good Sports, a national non-profit dedicated to promoting active play among older children by providing athletic equipment to disadvantaged young people nationwide.

I loved learning about the Dr Pepper Snapple Group’s commitment to our country’s youth and the obesity epidemic.  It’s refreshing to see a company that is aware of it’s social responsibility and influence over kids!  And I’m still in shock that only 20% of kids live near a park- we have several in walking distance.  Do you live near one?

Sharp AQUOS Crystal #SprintMom #Sponsored #MC

I participated in an Influencer Activation Program on behalf of Influence Central for Sprint. I received a sample device to facilitate this review.

black_phoneThe one thing I can say about the new Sharp Aquos Crystal phone is that it is a very sleek and futuristic looking device.  The display is very clear, crisp and it extends out to the very edges of both sides and top of the phone.  Another useful feature is that the back shell is removable so that the memory cards can be easily swapped out if needed.    As far as the apps that come with the phone, it seems that they are standard fare for Sprint Android phones.  Google apps are, as usual, pretty handy.  I typically use the Google map app for directions and navigation as well as the Gmail app.

Another point that I would like to make is that Sharp certainly makes their products to last.  We’ve been using the same Sharp Aquos television for about ten or so years and it’s still going strong.  Our television has suffered through years of young children poking, prodding and throwing stuff at it and it still keeps on operating like it has since day one.  The point I’m making is that if our television is that resilient, then a phone from Sharp would be just as resilient.

This phone also has Wi-Fi calling.  This means it allows users to use their voice and messaging services over existing home, office and public Wi-Fi networks.  The benefit to this feature is that if you have little to no cell coverage, but you do have Wi-Fi, you’ll be able to make calls, get your voice mail, or send texts.  And the best part?  The Wi-Fi activity doesn’t count against any of your minute/text/data limits that you may have.

More features to note include the 5-inch edge-to-edge HD screen and OfficeSuite for working on the go. There’s also Clip Now, which takes screenshots with one swipe and saves them with an embedded URL for easy sharing. And of course there are advanced photo and audio features as well!  You can learn more here.

Sharp AQUOS Crystal breaks the mold of traditional smartphone design. From stunning picture quality and an immersive, vibrant display, to its sleek, 5-inch edge-to-edge HD screen, AQUOS Crystal revolutionizes the mobile phone experience.

X Out Review

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I participated in an Influencer Activation Program on behalf of Influence-Central for X Out. I received samples of X Out to facilitate my review and a thank you item for participating. The teen years are hard, emotions are everywhere, bodies are rapidly changing, hormones start raging.  With all the physical and hormonal changes comes the […]

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Trees for Troops {GIVEAWAY}

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I received a gift basket in exchange for my post- but of course, all opinions are my own. This year marks the 10th anniversary of the annual Trees for Troops program, which delivers live Christmas trees to more than 60 military bases.  In addition to the over 17,000 live Christmas trees delivered stateside, FedEx also […]

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Friday Fragments of Thought…

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Bacon and I had a play date today with some friends we hadn’t seen in way too long.  The last time we all got together, the babies were this size: And now they’re this size: On the way there, I stopped at Dunkin Donuts- you guys know how I love my coffee from there.  Well, […]

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Stress Free Dental for Military Families #MetLifeTDP #sponsored

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I participated in an Ambassador program on behalf of Influence Central for the MetLife TRICARE Detal Program. I received a promotional item to thank me for my participation.November was National Military Family Appreciation Month, so it was the perfect time to make sure everyone in the house is up to date on all their various […]

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